• April 16th, 2008mr meanervegan stuff

    I buy most groceries that I can from Ralph’s here in Southern California, and wine is no exception. Once the bastion of exclusive vintners, wine is now a commodity where quantity (of New World wines) and quality have driven down price to a point where a very decent bottle can be bought for well under $10. It’s been that way for a while, actually, but the key here is that I don’t WANT my wine to taste like it cost under $10. I don’t mind it tasting like it cost $20, or even $14 but $2.99 isn’t going to cut it with me.

    So, the trick is to find the best loyalty program with the best selection of wine that you can consistently find whenever you run low. I’ve found that Ralph’s has just that. Here’s a story about how I bought 24 bottles of wine worth $141.34 for only $81.22 — a saving of $60.12, or an average of around $5 a bottle. AND IT DOESN’T STOP THERE!

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